The launch of Kids Kitchen Takeover written by Wholefood Chef Oliver McCabe sets out to get kids into the kitchen, learning about food, exploring how to cook for themselves, having fun and building their confidence.
Part of a nationwide campaign, including a cookery tour which will take place in independent health food stores across the country, this campaign aims to help children and young adults learn good lifestyle and eating habits, develop cooking as a life skill and understand how food choices can affect everyday lives and their future.
Ultra-processed food makes up more than half of the average UK diet, with the highest consumption seen in children. British children have the highest levels of ultra-processed food than anywhere in Europe with under 14s getting an average of 67% of their daily energy intake from UPFs. Meanwhile, 50% of our shopping baskets now consist of ultra-processed foods.
We also know from a mounting body of research that this has been linked to serious health complications, particularly long-term health conditions like diabetes, cardiovascular disease and cognitive decline. The pressure is growing for the government to make changes but the real change will come from education and knowledge, helping kids understand why healthy food choices matter.
Oliver McCabe explains: “Our Western diet and reliance on ultra-processed foods has led to a whole host of health conditions and the highest levels of obesity. If we can get kids in the kitchen, engaging with fresh food, learning and having fun in the process, this will help them form a good relationship with food and empower them to choose healthy options. The
perception is that healthy is boring or not tasty but this really isn’t the case – veggies and whole foods are full of super power and super taste.”
The campaign is being led by Viridian Nutrition, an ethical supplement brand who want to raise awareness of how independent health stores can help address the dietary issues young people are facing. The Kids’ Kitchen Takeover cookbook is packed with 35+ delicious and simple, budget friendly menu ideas for the whole family. This fun cookbook encourages kids from 5 to 15 to embrace wholesome and nourishing food and to share them with their families.
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At the same time, this recipe collection equips the younger generation with essential life skills. With easy to follow, step-by-step picture guides and child-friendly nutritional information, children can have a go at making Easy-Breezy Pancakes, Oatylicious Bread, Sundried Tomato Falafel, Vegtastic Pizza and more!
Kids’ Kitchen Takeover, is a must for all families who want their kids to grow into super-healthy adults. Simply put, the foundations of good long-term health can be found in the kitchen! Kids’ Kitchen Takeover launched on the 18th August at £20 / €23 and is available through independent health stores. Find your nearest store at: www.findahealthstore.com.
The Kids Kitchen Takeover National Tour will be in independent health stores across the country through August, September and October.
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