Irish households are being encouraged to discover Tenderstem®, the leggy brassica that is being hailed as broccoli’s tastier cousin! Whether you’re boiling, steaming, air frying or roasting, Tenderstem is the perfect veg to take your meals to new heights. It not only tastes delicious, but stands head and shoulders above all others. This is broccoli, but BETTER!

The Tenderstem: Broccoli but Better campaign is being activated by Global Fresh Exotic (GFE), the Meath-based company that holds the license for Tenderstem® in Ireland and to celebrate the launch, we’re giving away a €100 supermarket voucher, plus an air fryer, to one lucky easyFood reader!

Tenderstem broccoli, as the name suggests, is tender, juicy, succulent with a sweet and nutty crunch that’s tasty from top to tip, meaning zero waste. As part of the Broccoli but Better campaign a dedicated website ( has been created, packed with hundreds of delicious recipes for all meal times, and inspired by cuisines of the world, plus helpful ‘how-to’ videos, nutritional information and lots more.

To be in with the chance to win a €100 supermarket voucher, plus an air fryer, simply fill out the form below. 

Terms and conditions apply. Competition closes June 25th.

You can find a list of our previous competition winners here.

Disclaimer: *This competition originally appeared in issue no. 171 of easyFood Magazine*