Sex and the… winery? An exciting new rosé from SJP

    SJP Invivo wines rose Easy Food

    Award-winning actor, producer, designer and entrepreneur Sarah Jessica Parker is adding a new rosé to her collection of wines with New Zealand-based winery INVIVO & Co, available this June — just in time for summer sipping.

    Invivo X, Sarah Jessica Parker Rosé comes from the South of France and has been crafted by Sarah Jessica Parker, the founders of Invivo and a family winery in Provence. The new Invivo X, SJP Rosé will have a suggested RRP of €18 and is currently available from Wines of the World.

    SJP Invivo wines rose Easy Food

    “Blending the rosé was an experience I never thought I would be participating in and was not only great fun but, as always with my partners at Invivo, informative, surprising, delicious and wonderfully satisfying. I am so looking forward to adding it to our collection of wines,” says Sarah Jessica.

    The final blend was selected by SJP and Invivo over an afternoon of tasting in New York City, and the result is a new rosé that can be taken very seriously, but is also very seriously fun.

    Invivo’s winemaker Rob Cameron explains, “Invivo X, SJP Rosé is a gorgeous shade of blush pink in your glass, which is what will initially draw you in, but it’s the taste that will bring you back for more. The aroma profile invokes clear rose petals and bright summer berry characters, wrapped in a minerality that makes this wine exceptionally fresh. SJP Rosé is full bodied with great complexity and elegance, delicious on its own or with a range of cuisine.”

    The grapes come from a family-owned winery and vineyard in Provence, Vins Chevron Villette, located in the famous ‘Golden Triangle’ in Saint Tropez. Invivo X, SJP Rosé is all about expressing the very best of this region. With cutting‐edge technology and plenty of winemaking experience, the vineyard also strives to be eco-friendly by running the winery almost entirely on solar energy. You can find out more about this vineyard here.

    SJP Invivo wines rose Easy Food

    The critics at Wine Orbit in New Zealand have already given Invivo X, SJP Rosé 94 points and 5 stars, saying, “This is instantly appealing on the nose, showing grapefruit, crunchy apple and nectarine characters with a hint of sweet raspberry. The palate delivers terrific fruit intensity and vibrancy, combined with fine texture and bright acidity, finishing delightfully long and refreshing. At its best from now to 2022.”

    Invivo X, SJP Rosé is currently available from and will be available in other stores throughout the summer.